Winetherapy or Vinotherapy is a beauty therapy process where wine and the residue of wine making are used to treat the skin thanks to their anti-ageing properties.
In the Valpolicella area, we have two wines rich in anti-ageing properties: Amarone and Valpolicella!
The secret of Winetherapy is the polyphenol Resveratrol, a molecule contained in autoctonous red grapes, including the Classical Wines of Valpolicella. Resveratrol is the molecule that helps skin counteract the ageing process, is antioxidant, lenitive, vasoprotective and anti-stress. It stimulates cell proliferation and collagen synthesis.
The Amarone, the most important and prestigious wine in Valpolicella, is a full-bodied velvety wine, with deep, ruby red reflections. Intense and warm aroma notes with predominant flavours of spices. Well-balanced and very complex due to the traditional wine making method called “appassimento” (desiccation or drying of grapes) and the ageing process in Slovenian oak casks.
Amarone is very rich in Resveratrol, which has a revitalising and anti-ageing effect on skin. For this reason it is used in powerful anti-ageing creams and serums, to make the skin in need of extra care soft and firm.
The Valpolicella, characterised by a deep red colour with bright reflections and fresh red fruit aromas, is used in winetherapy as well.
Laboratory tests have shown encouraging biological results. It has significant antioxidant, detoxifying and moisturising properties and it protects the skin from aggressive external agents. The creams cover the epidermis with an invisible protective film, a reserve of nourishing and moisturising ingredients. It restores comfort and softness to your skin gradually releasing its long lasting active ingredients.
The winetherapy is useful for your body too. A Valpolicella-based emulsion helps tired, swollen leg: it immediately relieves feelings of heaviness and strain.
Usually winetherapy treatments are practiced in SPA and Thermarium, but you can find also specific products that you can use at home!